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广告行业面试英文自我介绍
广告业是指通过广告策划、设计、制作、发布、调查、效果评估等方式获取利润的产业门类。而所谓广告,是指为了商业或其他目的而作的付费信息发布。下面是一篇关于广告行业面试英文自我介绍,希望对你有帮助!
I was fortunate to 200 * years in September admitted to the University of ad specialty XX. From 200 * to 200 *, from East Campus to Dushu Lake Campus. In the Soviet four years, brought me a lot of heritage and memory. Four years passed away, when they graduate, should be for the life of four years in the Ivory Tower to learn to do an interview self-introduction.
In four years, I quite seriously in learning, performance is also better, every year the school received a scholarship in the class have been able to maintain in the top five. Particularly in the specialized courses concerned, as far as possible to learn good use. Actively participate in various advertising competitions, and won the National College Advertising Art Competition Third Prize of Jiangsu Division. Both peacetime operations, or papers, or exams, can seriously hope the best. If you would like to say that four years in learning what the greatest regret is that English, formerly in high school I've had a nice English, but into the university, I slack on the English language, and not spend too much time to learn , resulting in the test to graduate have not been 6.
In social practice, I think my experience was very abundant. 200 * in the second half, I have to do internship in an advertising agency planning work, although the beginning of what will not, very hard, very tired, but when I as a Fan Meeting planners and executors of the stage and flowers after child communication band, when I write advertising effectiveness measurement companies Ina ceramic gain customer acceptance of the report, when I see their planned ceremony, opening ceremony of the successful implementation of the time, when I designed the LOGO when used by businesses When I work independently in the scene when the road show, I was happy. With my own efforts to complete a task. Internship in advertising, I learned a lot of things can not go to school books, contact with clients across industries, while also working in the printing industry, media, service organizations and other rituals have a certain understanding for the future able to adapt quickly to lay the foundation for work.
Prior to this, McDonald's, I also worked part-time, bitter, tired, but that time has given me a lot of fun. Learn a lot. I begun to taste the hardships of life and make money easily. McDonald's as a world-class enterprises, it has a strict standard of staff training system and working mechanism. Work at McDonald's, on the one hand I learned such a big company product promotion, teamwork, customer service, quality assurance and so should learn the rules and regulations and successful experiences, on the other hand, deal with all kinds of customers, but also enhance the my ability to communicate with others, in addition, work has worked hard my hard-working spirit.
In addition, in terms of ideology, I also actively move closer to the party, on the one hand, to strengthen its own ideological and moral construction, to arm themselves ideologically; on the other hand, in the spirit of serving the people, adhere to help others, serve the community members of the strict demands on themselves. Finally the beginning of the glorious junior joined the Chinese Communist Party, and successfully turned positive after one year.
Four years in college, I know a lot of friends, they gave me a lot of help, let me learn a lot, this is college, in addition to expertise outside of an additional valuable asset.
In short, four years of school life, whether professional or social knowledge about, or people skills, have learned a lot I can say that four years of my life the most significant period of time, my ideal life and the pursuit of life during this period to determine their own career planning for a new life also have a new goal. I will continue to work closer to success!
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广告业定义
广告业是指通过广告创意、策划、设计、制作、展示、发布、检测、管理、调查、发布、科技研发、技术推广、效果评估、媒体运营、品牌代理等方式获取利润的产业门类。而所谓广告,是指为了商业或其他目的而作的付费信息发布。
广告业是现代服务业和文化产业的重要组成部分,在塑造品牌、展示形象,推动创新、促进发展,引导消费、拉动内需,传播先进文化、构建和谐社会等方面发挥着积极作用。
理念
指导思想。坚持以邓小平理论和“三个代表”重要思想为指导,深入贯彻落实科学发展观,以服务国家重大经济、社会、文化发展战略为核心,以全面提升广告产业核心竞争力为目标,以改革、创新、创意为动力,以净化广告市场环境、规范广告市场秩序为保障,进一步完善广告法律法规,建立健全广告市场监管机制,促进广告业科学发展,为加快转变经济发展方式、构建社会主义和谐社会、推动社会主义文化大发展大繁荣提供强大动力。
广告业对经济社会的贡献度进一步提升。广告业拉动消费、提振内需、促进相关行业发展的作用明显提升,弘扬社会主义核心价值体系、传播社会主义先进文化、推动和谐社会建设的作用进一步彰显,提升国家文化软实力的作用得到进一步增强,广告的功能作用和产业价值得到社会普遍认同。
广告业影响社会主义的精神文明,社会主义的最终目的就是解放统一控制转换提升发展持续满足思想的创造者,最终的目的是为了人民意识从物质回到精神文明提升,是全人类共同的事业。 广告经济收入公有制分配决定社会主义和谐社会人民的意识,广告影响人民意识和思想,广告的获得经济服务于先进精神的弘扬和高质量文化产品的制作。根据不同地区的地域文化和人文文化发布具有当地文化特色的科学文化知识的公益广告,为文化经济的发展打造靓丽城市名片,从而提升全民的道德意识和文化思想,是一种科学的文化经济发展管理模式,是提升社会主义精神文明的正确方向。
原则
产业活动
广告活动包括广告主广告需要、广告代理为其服务、广告发布媒介和广告目标受众四个环节。
产业主体
主要包括广告公司、广播、电视、报纸、杂志、互联网等大众传播机构的广告经营部分,以及以各种公共场所、交通工具为媒介发布广告的经营机构。
大众传播媒体正因为有了广告,才使得媒体经营稳定,人们才有了选择廉价得到众多媒体信息的机会。在国际上,除了少数由政府资助的公共事业性媒体,几乎全部大众媒介都依靠广告收入来维持经营。中国的电视台对广告收入的依赖度占70%,报纸对广告的依赖度占85%以上。如果没有广告,我们将不能收看免费电视,报纸订阅费也将高出现价两倍以上。
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